Train with a plan that actually fits your life — and makes you faster.
Most cyclists don’t lack motivation — they lack a training structure that’s genuinely built around them: their available hours, their goals, their recovery, and the weeks when life gets in the way.
Silver Coaching gives you exactly that: a personalised, evidence-based training programme with real coaching feedback, adaptive planning, and regular contact. Not an app. Not a template. A coach who knows your data, knows your season, and knows when to push — and when to pull back.
Silver is delivered by Neil Kent or Charlotte Farrant — trained CycleCoach coaches working to the methodology and standards developed by Ric Stern (coaching since 1997, power-based and evidence-led). The CycleCoach system supports riders from time-crunched masters and club racers through to national-level performers.
This is for you if…
• You want a training plan built around your actual schedule and constraints — not a generic block you have to force to fit.
• You’re ready for consistent, structured training (not just isolated big weeks).
• You train anywhere from a few hours to 15+ hours/week and want those hours to count.
• You’ve been relying on gut feel, Strava segments, or a generic plan — and want something more purposeful.
• You want a coach who reviews your files, gives you real feedback, and adapts the plan when life intervenes.
• You’re motivated to improve but don’t need (or want) daily access and ultra-high-touch support.
This is not for you if…
• You’re looking for a free resource or a self-guided app with suggested workouts.
• You want elite-level daily access, same-week testing, and Ric personally overseeing every session (that’s Gold or above).
• You’re not ready to engage with the process — upload your files, communicate with your coach, and follow through between calls.
• You want a quick fix for one event and aren’t interested in building a real training foundation.
What changes / what you get out of this
• Clarity on whether you’re actually training correctly — your coach reviews your files regularly, so you’re not left wondering if what you’re doing is working.
• A plan that bends without breaking — when work, illness, or travel hits, your coach adjusts the week sensibly so one disruption doesn’t derail the block.
• Fewer wasted weeks and fewer blow-up sessions — training load, intensity, and timing are managed with evidence, not guesswork.
• Planned progression across your season — not random fitness, but training that builds toward your actual goals.
• Practical fuelling guidance for training and race days — food suggestions, carb targets, and timing (without full macro coaching).
• Confidence that your training is built on more than an algorithm — real feedback from a qualified CycleCoach coach who knows your data, your goals, and your season.
Getting started with Silver
Silver starts with a one-time £75 setup, then £125/month (about $170) for coaching only or £150/month (about $200) with strength & conditioning included. (3-month minimum commitment).
What’s included in Silver Coaching
• Fortnightly training delivery (updated every 2 weeks)
• 2 text check-ins per week
• 2 phone calls per month
• 2 training files analysed per week
• Up to 2 plan alterations per month when life gets in the way
• Practical fueling guidance for training and race day (food suggestions, carb targets, timing)
Not sure whether Silver or Gold is right for you?
Email Ric at ric@cyclecoach.com with your goal and typical weekly training hours — he’ll point you in the right direction (no sales pressure).
Train with a plan that actually fits your life — and makes you faster.
Most cyclists don’t lack motivation — they lack a training structure that’s genuinely built around them: their available hours, their goals, their recovery, and the weeks when life gets in the way.
Silver Coaching gives you exactly that: a personalised, evidence-based training programme with real coaching feedback, adaptive planning, and regular contact. Not an app. Not a template. A coach who knows your data, knows your season, and knows when to push — and when to pull back.
Silver is delivered by Neil Kent or Charlotte Farrant — trained CycleCoach coaches working to the methodology and standards developed by Ric Stern (coaching since 1997, power-based and evidence-led). The CycleCoach system supports riders from time-crunched masters and club racers through to national-level performers.
This is for you if…
• You want a training plan built around your actual schedule and constraints — not a generic block you have to force to fit.
• You’re ready for consistent, structured training (not just isolated big weeks).
• You train anywhere from a few hours to 15+ hours/week and want those hours to count.
• You’ve been relying on gut feel, Strava segments, or a generic plan — and want something more purposeful.
• You want a coach who reviews your files, gives you real feedback, and adapts the plan when life intervenes.
• You’re motivated to improve but don’t need (or want) daily access and ultra-high-touch support.
This is not for you if…
• You’re looking for a free resource or a self-guided app with suggested workouts.
• You want elite-level daily access, same-week testing, and Ric personally overseeing every session (that’s Gold or above).
• You’re not ready to engage with the process — upload your files, communicate with your coach, and follow through between calls.
• You want a quick fix for one event and aren’t interested in building a real training foundation.
What changes / what you get out of this
• Clarity on whether you’re actually training correctly — your coach reviews your files regularly, so you’re not left wondering if what you’re doing is working.
• A plan that bends without breaking — when work, illness, or travel hits, your coach adjusts the week sensibly so one disruption doesn’t derail the block.
• Fewer wasted weeks and fewer blow-up sessions — training load, intensity, and timing are managed with evidence, not guesswork.
• Planned progression across your season — not random fitness, but training that builds toward your actual goals.
• Practical fuelling guidance for training and race days — food suggestions, carb targets, and timing (without full macro coaching).
• Confidence that your training is built on more than an algorithm — real feedback from a qualified CycleCoach coach who knows your data, your goals, and your season.
Getting started with Silver
Silver starts with a one-time £75 setup, then £125/month (about $170) for coaching only or £150/month (about $200) with strength & conditioning included. (3-month minimum commitment).
What’s included in Silver Coaching
• Fortnightly training delivery (updated every 2 weeks)
• 2 text check-ins per week
• 2 phone calls per month
• 2 training files analysed per week
• Up to 2 plan alterations per month when life gets in the way
• Practical fueling guidance for training and race day (food suggestions, carb targets, timing)
Not sure whether Silver or Gold is right for you?
Email Ric at ric@cyclecoach.com with your goal and typical weekly training hours — he’ll point you in the right direction (no sales pressure).
